Founded by a team of seasoned entrepreneurs in 2017 with a passion for urban mobility solutions and backed by some of the world’s most prominent venture capital firms, Yellow is the leading Latin American micro-mobility platform. Yellow aims to improve traffic circulation in urban centers and make daily commuting more efficient through its platform. It enable its users to get a bike anytime and anywhere. It is a revolutionary and game-changing startup providing a convenient and on-demand bike sharing service. It will make daily commuting more efficient, by solving the ”Last and First Mile Challenge”.
Founders: Ariel Lambrecht, Eduardo Musa, Renato Freitas